5 Social Media Trends To Watch In 2022
The world has seen a shift in the way brands and businesses win their market audience through social media platforms. Social media has sure evolved
paid advertising
The latest trends and news for digital marketers.
Strengthening ROI with digital marketing
The Direct to Consumer (D2C) model is taking off with a high speed. In recent years, brands have realized the merits of the self-owned and
3 questions to ask before creating a digital marketing campaign
A good marketing campaign requires research, planning, time, and patience. It takes a lot of effort and hard work to get your message across to
How can adding SEO improve your marketing strategy
The goal of SEO is to improve the ranking of a web page in results that are displayed by search engines. By adding SEO practices,
PPC and paid advertising: display vs. search vs. social ad differences
Pay-per-click (PPC) advertising and other forms of paid advertising have become popular — and effective — marketing tools for many manufacturing companies. However, if you’re new
5 digital marketing strategies for long-term benefits post-pandemic
The inherently fast-paced and dynamic forms of digital marketing are making everything possible to the new-age business advertising both pre and post-pandemic period. However, as per
Should you use the same landing page for email and online ads?
A client asks: “Can I use the landing page from an email campaign for online ads, say: search or LinkedIn, if it’s promoting the same
Forget me not: 3 steps to make your PPC ads more memorable
What makes some ads stick in your mind, while others are instantly forgotten and relegated to the trash heap of online noise we’re exposed to
Top 10 Reasons to Use Paid Search Marketing
With so many consumers flocking to the Internet to find information, read reviews and to ultimately buy something, it is more important than ever that
