Release Notes

Many ideas in this release came from Maxime in Bulgaria. Thank you for your ideas, support and recommendations!

Upload up to 100 banners at once in the Display creative form. The size is read from each image and fitted to the closest standard size without stretching; retry only the ones that failed.

Hover a price on the Campaigns list, click the pencil and change the bid in place. Bids show exactly, up to 5 decimals. Open your campaigns.

Generate with AI is a split button with Standard or Premium quality and the price shown first. Every generation gives 1 + 1 free variants, and you can add several at once.

Set Banner Text to Auto or Custom, and upload your logo or take it from your website. Your last AI generation comes back after a refresh.

Show, hide or isolate adult placements, pick Sites or Apps, filter by connection type, show platform-blocked sources, and add App or site and Bundle columns. Open Inventory.

Reports and Inventory have Watched, OMID and predicted viewability columns for video.

Dark theme switches on automatically from 19:00 to 07:00. A manual switch holds until the next change.

In Settings, Notifications, every alert has an Email and an In-app checkbox. Plus low-balance alerts, summary and quiet hours, new campaign defaults, and login alerts with active sessions.

Multi-User is now a Profile section with a full-width team table, and Settings sits in the left menu.

Frequency capping can now count by App bundle.

The Campaign Checker warns when an account allow list limits where your campaign can show.

Reach counts offered requests and Impressions per day is offered requests times win rate; Supply Tier shows Requests Offered per day.

The dashboard loads in about half the time, thanks to a smaller app that loads maps and pages only when needed.

The traffic line in the menu never gets hidden, page spacing is tighter, labels are in title case, Special Offers adds programmatic books, and 25 small fixes.

Ad Delivery in Scheduling is now four cards with a spend curve: ASAP, Distributed, and the new Even over the flight (total budget spread to the end date) and Peak hours (more spend in the busiest hours). Open your campaigns.

Click the search icon next to Campaign Settings and type any word: PPCmate opens only the section that holds the setting and scrolls to it. Expand all opens every section.

Pick when your ads run on a 7 x 24 grid: drag to paint hours on or off, or start from Weekdays, Weekends, Business hours or Evenings.

The Browsers field has an Include or Exclude switch, and you can pick the Facebook and Instagram in-app browsers.

Quality is three cards (Verified, Balanced, Maximum Volume) with their level and quality vs volume meters; every filter has a one-line explanation, and bot and crawler blocking is always on.

Create a read-only API key in Profile, Security to read your Inventory, Missed Traffic and Reports from your own scripts. Show, copy, rotate or revoke it any time; a key can never change campaigns or money.

The Delivery Estimate narrows as you add targeting and honours your end date.

The assistant’s Settings let you pick a Mia or Max voice (or none), speaking speed, hands-free conversation, answer length, your experience level and the reply language.

Notifications open with a header picture, a short title and a direct link to the campaign they’re about.

Reports have an eCPM column, and you can add Bids and Win rate to the Campaigns list. Open Reports.

The Traffic Per Second line in the menu now rotates through your live campaigns.

The dashboard map has icon toggles, its legend at the top left and a starry globe in dark mode. Open your dashboard.

Every page opens with a picture header holding its title and tools, the left menu is restyled and animates between pages, and lists and reports show the name in bold with a link in the first column. Open your dashboard.

The AI assistant panel has a new look with quick questions to start from. Its header has bigger New chat and History buttons and a new Settings button for voice, answer length, language and clearing your history.

The app’s main download is almost half the size it was (919 KB down to 519 KB), so pages open sooner, most of all on phones and slow connections.

Reports, the Dashboard and every list use named ranges like Today, Yesterday and Last 7 days; the calendar opens only for Custom, and reports update as soon as you change something. Open Reports.

New Rule is a full page in four steps (Name & scope, When, Then, Tell me); finished steps fold into a summary and the side panel reads your rule as a sentence. Automations shows Rule, When and Then columns. Open Automations.

New Monetization headers and bigger offer pictures. Networks are split into Automatic (connect, then monetize) and Manual (with logos and a link to each network), and the Offer Wall has a cleaner look. See Networks.

Automation rules can now act on how much traffic a single source sends. Open Automations.

When a campaign’s status changes, the bell tells you. The Campaigns list now shows your newest campaigns first.

AI Search Lists are now Websites & Apps, with selection bars like Automations. Source Lists get the same bar and show the list ID in the list panel.

Spanish, Portuguese, French, German and Russian were fully reviewed for clearer, consistent wording.

Google, Microsoft and other walled gardens need websites at least 90 days old. The campaign Checker tells you before you submit.

A new Special Offers page in Finance gathers PPCmate rewards (Refer a Friend, the affiliate and influencer programs, the Visionary Ad Grant and nonprofit bonus), deals from our own brands and checked partner discounts from RedTrack, Semrush, SpyFu, MailerLite and BeMob, plus a Tool Directory of 113 marketing tools. Open it from the new icon...

Reports now show how many people you reached, how often each saw your ad and how many seconds of your video they watched, on the Performance tab and per channel. The dashboard can show Reach and Video watched cards too. Open Reports.

A new Channels tab in Reports splits spend, results and conversions by channel, and compares new placements (their first 7 days) with proven ones. Open Channels.

Value cards compare with the previous period, and you can add Budget pacing, Balance runway and Missed traffic cards. Details sit in a tooltip so the cards stay clean. Open your dashboard.

When Google, ChatGPT or TikTok rejects an ad, the campaign status now shows the platform’s own reason instead of a bare Rejected, so you know what to change.

Microsoft Search campaigns warn when the bid is too low, based on Microsoft’s own estimate, and ChatGPT campaigns do the same per country. A new campaign that gets no bids because of price hears it after 3 hours instead of 24.

Campaign Checker buttons now name the change: Raise CPM bid to $X, Raise daily budget to $X, Edit frequency cap, Resume campaign.

Creating an audience is now a set of picture cards (Clicked, Viewed, Converted, High value, Site visitors, CDP, DMP) with lookback chips, an automatic name and a live summary. Upload your list offers a file, a URL sync or your own job, with a sample CSV. New Rule, Add source bids and New source list...

Every video you upload also gets 16:9, 9:16 and 1:1 versions with a blurred background instead of black bars, so it can run in more placements.

Add Goal and Missed traffic columns to the Campaigns list from its table settings.

Click an ID badge or a code to copy it; it turns green and says Copied.

A new YouTube Video or Shorts ad now asks for its video up front, uploaded or pasted as a YouTube link, so it can’t be saved without one. YouTube and Demand Gen campaigns can target postal codes, and the creatives list names YouTube ads YouTube. Create a YouTube ad.

Why no traffic and Suggested fixes are now rows like the other checks: a short reason, and a button that applies the fix at once, with Undo.

On Google, ChatGPT and the other ad platforms, Location turns red and opens by itself until you pick at least one country. Keywords on Search and Context on ChatGPT are marked the same way when they’re required.

Filter the Offer Wall by Mainstream or Adult offers, and click any offer picture to zoom in. Open the Offer Wall.

Automations, Optimizations, Source Lists, Bid Strategies, Audiences, AI Search Lists, Multi-User, Invoices and Notifications now share one header row like Campaigns, title on the left and search, filters and buttons on the right, and they load with the same row skeleton.

On small screens the dashboard puts Technology and Media side by side with Traffic by Location below, there’s no stray side-scrolling, and pages end with less empty space.

Audiences has a Connect App button that takes you straight to Connected Apps. Connect an app.

PPCmate emails have a cleaner layout, with centered titles and our social links and app badges in the footer, and a reply goes to a named sender.

Display and Native campaigns can now be priced by CPC as well as CPM. Switch the pricing model in the Finance step: when you move to CPC, PPCmate suggests a CPC worked out from your CPM bid and the click rate we measure for that traffic, so you start from a realistic price. Open your...

On our own formats the bid field suggests a price from real winning prices for your targeting (median and range). Targeting and Inventory now come before Finance so the suggestion matches your audience, it follows your targeting until you type a bid, and it’s converted for CPC and CPV. Start a campaign.

A new Reports tab shows the requests your campaigns didn’t bid on, by day, campaign, country and domain, with the reason, the typical floor and a suggested fix (counts are estimates). Each active campaign’s status card has a Missed Traffic button. Open Missed Traffic.

Pop-under campaigns can now be priced by CPM, CPC or CPV, picked in the Finance step. Open your campaigns.

Traffic Inventory shows CPV next to CPM, plus average floor, win rate, viewability and fraud rate, with time in view and video completion available too. Open Inventory.

Resize a Geo Radius circle by dragging its edge, with the km shown as you drag, and the map flies to each place you add, postal codes included.

The Campaign Checker warns when your landing page loads slowly: Pop-under from 3 seconds, other formats from 5.

Google Search campaigns can use Maximize conversion value, and Maximize conversions never bids above your max CPC.

Saving a campaign now says Campaign launched, Saved as paused or Campaign saved, with a little confetti you can switch off in Profile › In the app.

The dashboard loads faster on long date ranges. Open your dashboard.

When a campaign delivers slowly, the Campaign Checker gives one short reason and a Raise bid button that raises the bid straight away, then waits three hours before suggesting another raise.

App Full-Screen and Rewarded placements are now available under Websites & Apps.

Target browser versions in Devices, with autocomplete for ISP and other long lists.

Every dashboard card now has a gear: keep the fixed cards, add up to six of your own, choose each card’s metric, drag them into order, pick a preset and choose what the map shows. Your layout is saved to your account. Open your dashboard.

Price Pop-under campaigns per view (CPV) instead of per 1,000 impressions (CPM), with one switch in the Finance step. The Campaigns list shows each campaign’s price, and Reports has a Cost per view column you can add from Table settings. Open your campaigns.

AI Optimization is now step 2 of the campaign form. Switch it on and pick Max profit, Find converting sources or Max traffic. Start a campaign.

Save and Update stay grey until the form passes its checks, the Campaign Checker runs on every save, Finance accepts a total or a daily budget, and saved campaigns get a folded Backfill URL step. Open your campaigns.

New Creative opens on What are you creating?: pick the network and format, then go through Format, Name, Traffic Type and Ad Content. New creatives are named automatically. Create a creative.

AI Creative Studio, Custom Domains, Connected Apps, White Label Reports, the AI Connector and API Access are grouped under Apps & Tools in the left menu.

The Campaigns list has a Price column, says Paused first, and tells you when a campaign has No ads yet or All ads paused. Open your campaigns.

A Used by column counts the campaigns on each tracker, and editing a tracker has a cleaner, step-by-step layout. Open Trackers.

The globe shows impression, click and conversion dots by city, at every zoom. Open your dashboard.

The Bid too low check now judges the bid you actually pay, including source bid raises, so it no longer warns on campaigns that are winning.

Creating a campaign now follows a numbered timeline, step by step, with a Next button and a side panel that shows your progress and keeps Save in reach. Errors light up the section they’re in, the Campaign Checker opens after every save and closes itself when all is fine, and saved campaigns show plainly whether...

The Campaigns and Creatives lists now show Viewable % and average time in view for every row. Reports get a Viewability column group, with counts, rates, time in view and video completion, plus a ready-made Viewability view. Open Reports.

A new gear in Reports lets you choose your columns, drag them into your own order, change the row density, show totals and freeze columns, then save it all as a view. Open Reports.

Keep domains, site IDs and sub IDs with their bid changes in a list, up to 30,000 per list, imported from a CSV with a preview. Use the list in any campaign’s Source Bids; change it once and every campaign using it follows. Rules can add a source to a list too. Open Source Lists.

Each campaign can now hold up to 2,000 Source Bids, four times more than before. Open Optimizations.

Facebook, Instagram and LinkedIn campaigns now follow the days and hours you choose: PPCmate pauses and resumes them for you automatically. Google Search also shows how many searches a month each keyword gets. Open your campaigns.

A new campaign keeps the status you choose, with no pause behind your back, and the Campaign Checker spots an approved ad that’s switched off and offers a one-click Switch the ad on.

Orders now show a short timeline when you create one, and summary cards once it’s saved. Open Orders.

The delivery estimate now has a reach meter from narrow to broad, and shows matching traffic from the very start.

New Campaign now opens on all ad formats at once. Use the Help me choose tab for suggestions: tell us where you want to advertise in the Where box, see the reach by region, pick your countries, and get up to six suggested formats. Start a campaign.

You can now raise a Source Bid by up to +3,000%, for the sources that really perform. The bid is still capped by your campaign’s max bid, so it never goes past your limit. Open Optimizations.

Deleting a large number of campaigns now works smoothly, even thousands at a time: big deletes run in the background while you keep working. Open your campaigns.

Turning a campaign or creative on or off now flips straight away and never jumps back while it saves.

Times in your notifications now show correctly in your own time zone.

Raise or lower your bid for a single traffic source, now also by country and by domain. Add many at once with Paste many, for example FRA, domain, +50. Rules have a new Source bid action that steps the bid each time it fires and can work per country, so your best sources get more...

See every Source Bid across all your campaigns in one place under Campaigns › Optimizations, with 7-day impressions and CPM for each. Filter by campaign, country or domain, change many at once with Set to, Move by or Remove, paste in new ones, and download it all as CSV. Open Optimizations.

Save any Inventory search as an alert, and PPCmate tells you every day, by bell and email, when new traffic matching it appears. Each email has a link to the full list as a CSV, valid for 7 days. Turn the email on or off in your Profile. Open Inventory.

Chat with us straight from the top bar, where the green dot shows we’re online, and find answers from our help articles right in the chat.

Share your own referral link with a business that advertises online. When your friend’s first deposit reaches $50, you both get $25 in ad credit, added to your balances automatically. You choose the word in your link, there’s no limit on referrals, and you can follow each friend’s status on your Refer a Friend page,...

Look up and filter traffic by root domain, and pick several ad sizes at once. Inventory now opens on the columns that matter most, Requests, Impressions, CTR, CPM and CPC, sorted by requests. Open Inventory.