How your website design can impact your SEO and branding
People usually believe that web designing is all about building a website that looks aesthetically pleasing. Although this is a part of it, it’s not
Website Design
4 Psychological Tricks for Creating a Website People Wouldn’t Want to Leave
Psychology is a science that allows people to understand the complexities of human behavior. So if you want to invoke a specific type of behavior,
How images affect your CTR & conversion rates
CTR and conversion rates are two of the most important metrics you should be measuring for your business. They’re both about getting users onto your
3 key digital marketing tactics you can use to increase conversions ASAP
When you stop and think about it, the concept of digital marketing as it exists today is pretty incredible. Less than a few decades ago,
15 digital marketing tips for new companies seeking brand recognition
With the foray into digital marketing becoming easier and more affordable, many companies are tossing their hat into the arena and giving it a try.
Human-computer interaction and digital advertising
Consumer interaction with content used to be a straightforward process. There was a simple set of delivery vehicles — print, radio, television and film —
Improve your conversion rate and increase revenue with these user experience design essentials
Did you know that 88 percent of consumers are unlikely to return to a website after one bad experience? It’s a staggering statistic, but it certainly says
Mobile-first indexing & advertising: everything you need to know
Big changes always seem to bring upheaval, fear, and hand-wringing. Such is the case with Google’s switch to mobile-first indexing. What does it really mean? How
How to reduce your site’s bounce rate
Bounce rate is a metric that gets a lot of press and for good reason. It often serves as a strong indicator that your website
A digital marketing survival guide for small businesses
As a small business owner, you’re likely overwhelmed with numerous responsibilities each and every day. Whether it is sales, accounting or just managing the day-to-day
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