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Today’s enterprises have the opportunity to engage with clients worldwide due to the digital nature of trade. This broadens their consumer base, which influences revenue
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In today’s digital landscape, social media has become the cornerstone of modern marketing strategies. With billions of active users across various platforms, businesses have unprecedented
What is Pay-Per-Click (PPC) in 2023
Pay-per-click (PPC) is an internet marketing model where advertisers pay a fee each time one of their ads is clicked. In other words, it is
How To Test Digital Marketers’ Skills
This blog is all about digital marketing skills. It’s about the skills required to become a digital marketer and the online platforms you can use
Top 3 Real Estate Digital Marketing Strategies For Bringing In Qualified Buyers
It is not news that real estate is electrifyingly competitive. Nor that the market has undergone profound changes since the dawn of digital, further accelerated
SEO Vs. Google Ads What is the Difference For Your Business
Have you ever wondered about the difference between SEO vs. Google Ads? Determining which of these two marketing strategies is most suitable for your business
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The Direct to Consumer (D2C) model is taking off with a high speed. In recent years, brands have realized the merits of the self-owned and
Digital Marketing Techniques to Boost Your Business Online
The stature of online shopping and online sales is increasing fast in this pandemic-stricken world. Therefore, for businesses dealing with sales, it has become necessary
Why Marketing Should Begin With Objectives, Not Tactics
How to rethink your marketing objectives by asking the right questions, in the right order, to best meet the demands from both consumers and companies.
4 trends that prove content marketing is on the rise
You’ve probably come across the same marketing trends, posts and research studies that everyone else has. You’ve seen that video content continues to dominate social
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