How Spotify Artists Can Boost Streams and Find New Listeners with PPCmate
The music industry is more competitive than ever. Thousands of tracks are uploaded to Spotify every single day. For independent musicians and established artists alike,
How-Tos & Instructions
The latest trends and news for digital marketers.
How PPCmate Tracks Traffic KPIs in Google Analytics
Tracking traffic quality is one of the most important parts of programmatic advertising. To optimize campaigns properly, advertisers must understand where their traffic comes from, how users behave after the click, and which placements deliver real value. Generic UTM parameters cannot provide this level of visibility. They mix all traffic together and hide placement level behavior inside Google Analytics.
Run Google’s Display Ads with CTR and CPA Optimizations
Advertising on the open internet is no longer just about buying impressions. It is about reaching the right people on premium websites and apps while
Breaking News: PPCmate DSP Introduces Browser Language Targeting for Pop-Under Ads!
In a groundbreaking move, PPCmate DSP is revolutionizing the digital advertising landscape by now supporting browser language targeting for pop-under ads. This pivotal development opens
Demystifying Tracking Discrepancies: Tips to Align PPCmate DSP and Google Analytics Data
In the dynamic world of digital marketing, tracking and analyzing campaign performance is crucial for making informed decisions. However, it’s not uncommon to encounter discrepancies
How to improve the bounce rate of a Pop-under ad
What is and how Pop-under ads work Pop-under ads are online advertising that, when clicked, open a new browser window hidden behind the active window.
How to Promote YouTube Videos in 2022
Dear YouTubers, Now you can promote YouTube videos with the PPCmate programmatic advertising platform. Start promoting your videos easily to millions of audiences from any
How to make money being a logo designer
Graphic designer? Looking for work? Need some extra income? This is the place for you! With the upswing of internet and technology, there is an
7 Recommendations and Tips from our CEO
Dear Marketers, I’d like to share my experience and recommend you 7 useful information about our self-serve advertising platform. These recommendations will help you to
