Possibility to check % of traffic blocked is now available. Please, click on info sign next to your campaign to check this information. You can adjust campaign accordingly to it, based on the segments that has high blocking percentage.
Possible blockers
- Filters (IAS, Forensiq) – % of traffic blocked when selecting security filters
- Geo – % of traffic blocked, that do not match selected geo
- Auction slicing – % of traffic blocked due to low CPC/CPC cost
- SSP status – % of traffic blocked based on SSP matching campaign requirements(for Native and Display only)
- Browser – % of traffic blocked, that do not match selected browser
- OS – % of traffic blocked, that do not match selected OS
- Domain – % of traffic blocked based on domain targeting
- Contextual filters – % of traffic blocked based on selected contextual filters
- Actions per user – % of traffic blocked due to clicks/IP limit
- Budget pacing – % of traffic blocked based on total campaign budget
