Content promotion strategies: The shortcut to traffic
Content Promotion Strategies: The Shortcut to Traffic Why Content Promotion? Content marketing is a frustrating business. Not only is it time-consuming, but there’s also a
Social Media
The latest trends and news for digital marketers.
6 tips to build a loyal fan base in social media
If you want your social media marketing to be effective, you need active, engaged, and loyal followers. Social media follower counts are a distraction. Don’t
7 easy ways to win more conversions on social media
Building a relationship with customers and providing “social proof” of your product’s value are actions that social media facilitates. Advertisers frequently reference the magic of
Build a strong online presence for business through effective advertising
As everyone is moving online, businesses are now considering building their profiles and advertising online more than before. Today’s world is going digital in every
How to achieve off the charts off-page SEO that will boost traffic
When you think about improving your SEO, what’s the first thing that comes to mind? Maybe you think of rewriting your web copy to rank
4 steps to an unforgettable social media strategy for B2B companies
I’ve successfully used Facebook, Instagram, LinkedIn, YouTube and Twitter to generate leads and sales for my digital marketing agency, The Media Captain. Social media has
The 7 pieces of a successful SEO starter kit
Okay, so you’re interested in search engine optimization (SEO), but like most newcomers, you’re intimidated by the perceived complexity of the field. To be sure,
The state of mobile advertising
The likes of Facebook, Google and Snap are driving the rapid growth of mobile advertising, which includes social, video, search and programmatic. Here’s a look
How to measure the ROI of social media campaigns
What’s the best way to measure Return on Investment when planning social media campaigns? How can you justify the time and the budget spent on them?
