Redefining content marketing: Marrying storytelling and tech
Content marketing has proven its worth to brands over the past decade by skilfully combining data-driven storytelling with brand narratives. In a world of dialogue
August 2020
The latest trends and news for digital marketers.
SEO vs PPC: ¿cuál de los dos funciona mejor?
Una de las preguntas que más frecuentemente se plantea los profesionales de marketing es el presupuesto dedicado al SEO o al PPC o cómo se
7 tips to write an effective email marketing copy
Writing an email marketing copy has become an art form in itself. Experts and marketers have come to many conclusions regarding formulas that work best
Seven important metrics to measure content marketing ROI
ROI is an effective way of determining marketing success, but B2B marketers aren’t crazy about it. What metrics can they use to measure content marketing
Impact of COVID-19 on Digital Advertising
COVID-19 has pushed all of us into that dark space from were coming out seems to be dangerous. We have been locked inside our homes;
