What is the Future of Digital Marketing?
All of us know the importance of digital marketing. Digital marketing is used in every field. From scratch to everything advanced, digital marketing plays an
technology
How tech is changing digital marketing in 2022
Research suggests that a good digital marketing strategy can increase revenues by 5-8% over 12 months. So if you start now, you could see significant
PPC and paid advertising: display vs. search vs. social ad differences
Pay-per-click (PPC) advertising and other forms of paid advertising have become popular — and effective — marketing tools for many manufacturing companies. However, if you’re new
What is account-based marketing or ABM and why are B2B marketers so bullish on it?
Interest is surging as technologies to target key account improves and relevant data becomes more accessible. Account-based marketing or ABM is a B2B marketing strategy
Putting people at the heart of digital marketing
Andrew Addison, CEO of Purple Square, discusses the importance of putting people at the heart of digital marketing Marketing automation has been powering digital marketing
How to attract visitors to your Site
I see it time and time again: The number-one challenge faced by brand-new internet business owners is a lack of traffic. Obviously, if your website
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