9 ways to improve PPC campaigns with customer information
Learn how to use 9 different types of customer information to make your paid search campaigns more personalized, engaging, and effective. Struggling to come up
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The latest trends and news for digital marketers.
Top 14 benefits of social media for your business
Learn 14 benefits of having your business on social media and how to maximize your presence on social platforms. Remember when people said social media was just
PPC and paid advertising: display vs. search vs. social ad differences
Pay-per-click (PPC) advertising and other forms of paid advertising have become popular — and effective — marketing tools for many manufacturing companies. However, if you’re new
5 digital marketing skills to make you a hot commodity in 2021
The need for digital marketers has increased multiple folds. As per LinkedIn, there has been a 63% hike in marketing jobs in the first 6
Top 6 reasons your online reputation is important
In the world of business, reputation is everything. It’s how potential customers find your business. It’s how satisfied customers become loyal to your brand. In
How Video Marketing Benefits Digital Brands
If our marketing ancestors were still around, they’d be scoffing at how easy we have it. They’d say, “Back in my day, we didn’t walk
Why you need to bid on your brand in PPC
Among most PPC pros, bidding on brand is an accepted practice. Still, some clients (and maybe even some PPC pros), continue to resist it. The
Effective ways to tell your brand’s story
A good brand story sticks with its audience or consumers – when you hear “Just Do It” Nike © automatically comes to mind, doesn’t it?