7 fundamentals of mobile programmatic advertising
Mobile Programmatic advertising is growing because mobile content consumption is growing. What do marketers need to do differently when it comes to the best outcomes
Mobile Marketing
The latest trends and news for digital marketers.
Mobile optimization: 12 best practices for the mobile-first era
Google’s mobile-first index is here. Now, more than ever, it’s essential to make sure that your development process includes best practices and techniques toward achieving an
Mobile-first indexing & advertising: everything you need to know
Big changes always seem to bring upheaval, fear, and hand-wringing. Such is the case with Google’s switch to mobile-first indexing. What does it really mean? How
How to market your app internationally
With each passing year, the Web has become more multilingual. According to Internet World Stats, 804 million people use the Internet in Chinese, and 337 million
The domination of mobile ads: trends and statistics
Nearly half the world accesses the Internet via mobile devices, and about 63% of the budget for global digital ads is expected to be spent
Mobile audiences are your future
In December 2017, 56.74 percent of internet traffic came from mobile devices (including tablets) compared to 43.26 percent on desktops according to data from Statcounter. That first number
How to carry out a mobile SEO audit on your site
You don’t need us to tell you about the importance of mobile. You already know about the mobile-first index and that mobile constitutes more than 50% of
4 tips for creating mobile-first content that converts
A mobile-first mindset is crucial to convert your visitors into leads and customers. Looking to boost conversions on your website? With nearly 60% of web activity
Top Live Video Streaming Mobile Apps
A while ago smartphones won popular attention, and now they are more than conventional cell phones. People are getting used to watching their content anywhere,