The 10 most important ppc kpi’s you should be tracking
PPC campaigns come in all shapes and sizes, so it’s important to report on the performance indicators that make sense. Here are 10 PPC KPIs
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The latest trends and news for digital marketers.
Boosting customer loyalty with gifts
In a competitive business environment, customer loyalty determines the success or failure of your brand. If customers are not loyal, they’ll buy from someone else.
Content writing tips to promote a small business online
What can a small business do to boost its online sales? For one, they can employ a content marketing strategy. If you play your cards
How to pick the right images for your PPC ads
Paid advertising is popular! Why? Because it’s effective and manages to help businesses reach a massive audience. However, business owners will also agree with me
Five ways to use VPN in digital marketing
Virtual private networks (VPN) ensure a private and secure connection, but marketers can also benefit from utilizing their worldwide server infrastructure. As over 90 percentage
4 trends that will mark digital marketing in 2021
One of the biggest challenges advertisers and media will face in 2021 is being able to communicate with consumers and transact effectively in a cookie-free
Are you unlocking the true value of your social display ads?
Social ads are about to get a serious makeover in 2020, but many marketers are still leaning on outdated habits, according to Bonzai founder and
Redefining content marketing: Marrying storytelling and tech
Content marketing has proven its worth to brands over the past decade by skilfully combining data-driven storytelling with brand narratives. In a world of dialogue
Impact of COVID-19 on Digital Advertising
COVID-19 has pushed all of us into that dark space from were coming out seems to be dangerous. We have been locked inside our homes;