How email marketing plays a major role in startups
We all have had a hate and love relationship when it comes to email marketing. Sometimes we love the companies for sending us amazing offers
Email Marketing
The latest trends and news for digital marketers.
How to Increase Email Open Rates?
Email marketing has emerged as one of the most used marketing tools for millions of e-commerce startups. The key performance indicator of any email marketing
Get your email marketing program back on track by reviewing the basics
Even seasoned marketers need to review the foundational elements of email marketing – acquisition and compliance, onboarding, promotions and transactional emails as well as unsubscribes.
Five Tactics to Boost Your Email Deliverability
As email marketing gains popularity, there is one thing organizations have started paying more attention to their deliverability. Compelling copy and creative email design help
Push Notifications vs Email
As you start to put together your marketing campaign strategy, it’s important to keep in mind why people are signing up for different marketing outlets.
How email marketing can support your SEM efforts
With every second that passes, Google fields more than 40,000 fresh search queries, so we’re long past the point of anyone needing to justifying search
3 ways to breathe new life into your brand marketing newsletters
From the perspective of a customer, I have a love-hate relationship with email marketing. I love writing email content for my clients, yet I’m sometimes
Should you use the same landing page for email and online ads?
A client asks: “Can I use the landing page from an email campaign for online ads, say: search or LinkedIn, if it’s promoting the same
13 incredibly surprising email personalization statistics – Infografics
Generic emails are a no-no these days. It makes your business sound boring and bland. Aside from this, it just wastes your time, money and