How To Test Digital Marketers’ Skills
This blog is all about digital marketing skills. It’s about the skills required to become a digital marketer and the online platforms you can use
marketing campaigns
How smaller businesses can achieve strong ROI via digital marketing
For smaller businesses trying to compete against larger companies, nothing evens the playing field the same way as digital marketing. In fact, with a few
Top 6 push notification mistakes and how to fix them
In today’s competitive digital landscape, it’s becoming increasingly challenging to get consumers to click through marketing messages and engage with them. Push notifications represent a
Three ways to up your video marketing game
Video marketing has been getting huge for a few years now. Videos allow companies to reach a wider audience (thanks to the popularity of powerful
6 growth marketing best practices for higher SEM profitability
We’ve all heard of growth marketing. But what does growth marketing actually mean? At the risk of over-simplifying, growth marketing is essentially the path to attracting the right visitors
The ROI of recommendation engines for marketing
Recommendation engines are a powerful tool for Amazon, Netflix and more. Columnist Daniel Faggella takes a look at the benefits of recommendation engines and explains
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