Release Notes

Discover the Latest Updates and Improvements of PPCmate.

Version 10.5.5

Enhanced Crypto Payments

new

Payment Options:

  • Added support for Cardano (ADA), Binance Coin (BNB), and Tether (USDT).

Streamlined Deposits:

  • Faster processing times for cryptocurrency transactions.

Video Channel Improvements

v9.5

Enhancements:

  • Improved video playback for lower latency and smoother delivery.
  • Added support for skippable and non-skippable video ad formats.
  • Introduced video engagement tracking (play rate, skip rate, and completion rate).

Campaign Customization

v9.0

Features:

  • Enhanced whitelist management for targeting specific apps and websites.
  • Delivery control refinements for better pacing and spending management.

Website Language Support

new

Spanish Version Launched:

  • The website is now available in Spanish to improve accessibility for non-English users.

Improved Traffic Quality Filters

new

Enhancements:

  • Advanced filters to block anonymous ISPs and low-quality traffic sources.
  • Enhanced decision-making tools for advertisers to optimize traffic acquisition.

Display Channel Optimization

v8.5

Media Channel Updates:

  • Added responsive display ads to cater to varying screen sizes.
  • Improved display ad placement for better visibility and engagement.

New Ad Formats and Partner Integrations

v8.0

Media Expansion:

  • Added domain redirect ads and in-page push ads.

Partnerships:

  • Integration with additional SSPs for premium inventory access.

Revolut Payment Integration

new

New Payment Method:

  • Added support for Revolut, enabling real-time currency exchange and secure transactions.

Affiliate Commission Adjustment

new

What’s Changing:

  • The commission rate reduced from 20% to 10% to ensure sustainable business growth.

Push Notifications Media Channel Enhancements

v7.5

Channel Improvements:

  • Added support for rich media push notifications (images and buttons).
  • Advanced scheduling for push notifications to optimize engagement times.
  • Improved CTR tracking for push campaigns.

VIP Program Launch

new

Key Benefits:

  • Up to 30% bonus in ad credits for high-value clients.
  • Priority support and expedited campaign activation.

Native Ads Upgrades

v7.0

Enhancements:

  • Introduced dynamic native ad templates for better integration into content.
  • Added contextual targeting to match ads with page content more effectively.
  • Improved native ad analytics with engagement tracking.

Display Media Channel Introduction

v6.5

Media Channel Updates:

  • Display ads were added, as well as supporting banners and interstitial formats.
  • Introduced basic targeting for display ads by device and operating system.

Improved Anti-Fraud Features

v6.1

New Filters:

  • Filters for bot detection and anonymous traffic blocking were implemented.

Pop-under Channel Enhancements

v6.0

Channel Improvements:

  • Added frequency capping for popunder ads to limit user fatigue.
  • Improved popunder delivery speed for faster ad loading.
  • Expanded targeting options specific to popunder traffic sources.

Advanced Reporting Tools

v5.5

Reporting Enhancements:

  • Added segmentation by device type, geography, and media format.
  • CSV export updated with granular campaign performance data.

Comprehensive DSP Updates

v5.0

Core Features:

  • Introduction of micro-bidding for advanced bid-level optimizations.
  • Conversion tracking improvements for pixel and postback methods.

Traffic Dayparting:

  • Precise scheduling options extended to 15-minute intervals for maximum control.

Push Notifications Media Channel Launch

v4.5

Media Channel Updates:

  • Push notifications added for high-engagement campaigns.
  • Targeting options included browser-specific and connection-based delivery.

Native Media Channel Launch

v4.0

Media Channel Updates:

  • Native ads added for seamless integration with publisher content.
  • Improved contextual targeting based on page content relevance.

Pop-under Media Channel Launch

v2.5

Media Channel Updates:

  • Popunder ads were introduced as the first high-visibility ad format.

Targeting:

  • Location-based and device-specific targeting options for popunder campaigns.

Initial Launch

v1.0

Core Features:

  • Self-serve DSP platform with Real-Time Bidding (RTB) and fixed pricing models.
  • Geo-targeting by country and device targeting for desktop and mobile users.
  • Popunder ads were introduced as the primary media channel.
  • Basic reporting tools for impressions, clicks, and conversions.

Reliability:

  • 99% uptime guarantee for uninterrupted campaign delivery.